About Us

Over 13 years ago, I embarked on a journey to create a natural deodorant for my daughter, launching a brand that prioritized purity, transparency, and effectiveness. As an ingredient expert with a passion for sustainability, I’ve spent years perfecting formulas that truly respect both people and the planet.

With this new venture, I’m taking my mission further—combining the same dedication to clean, organic, ingredients to the next level adding in the power of prebiotics to feed the good bacteria while neutralizing the bad bacteria that causes odor, with a large focus and commitment to sustainability. Unlike many competitors, our formulas are free from greenwashing practices, containing no toxic synthetic fragrances or waxes like Ozerkerite derived from petrochemicals and further more no water, that is often overused in the body care industry. By being waterless, we’re not just conserving resources but also setting a new standard for eco-friendly body care.

It has kept me up at night knowing how much plastic we were contributing to the problems we have with our recycling system as many things are not recycled like we may think ,even glass, which is contributing as well to our increased carbon impact on the planet. Well…. ready or not… knock knock…. we are going to do this and not only knock toxic off the shelf, but single use plastic along with it, by offering only sustainable solutions in a much more earth and recyclable friendly  containers focused on refilling with compostable and biodegradable pods refills and one case you can use over and over again, to say no to single use plastic.

Our refillable deodorant system is designed to make a difference—for your pits, wholebody and the planet. Together, we can redefine what it means to care for ourselves and the world around us.

For every starter pack sold we will plant a tree to contribute to our use of the paper biodegradable refills and save millions of singe use plastic containers that we consume and have no end of life, in the process. It’s not perfect but it’s a start! So do your part and start by joining us and supporting Purefill on our mission to knock toxic off the shelf, with pure truly natural ingredients, while feeling good about being kind to the planet!

Its a Pure Thing!

Amy Perez Founder and the Purefill team!